Experience Behind. Product Ahead.
With 5+ years of experience in software industry, I'm now pivoting to product design to merge my technical expertise with a passion for creating user-centric solutions.
My background in software development provides a unique perspective in designing intuitive and functional interfaces. I am seeking a role that challenges me to leverage my coding skills and design insights to contribute to innovative and impactful projects, fostering both personal and professional growth in the field of product design.
Education
B.A. in Information Technology, Tula-Tepeji Technological University, Mexico, 2015 - 2019
Relevant Coursework: User Interface Design, User Experience Design.
Experience
Product Designer, Traxión, Mexico City, December 2022 — Currently
Designed a light-asset platform for personnel transport management with modules for clients, fleet partners, scheduling, reports, and real-time monitoring, improving scheduling accuracy by 20%.
Designed passenger and driver apps from the discovery to the delivery phase, resulting in a 30% increase in Monthly Active Users (MAU) and reducing user-reported errors by 15%.
Created TRX Design System for consistent branding, accelerating design-to-development handoffs by 20% and ensuring a unified user experience.
Researched, proposed, and implemented a validator device to streamline passenger boarding, cutting boarding times by 50% and improving driver efficiency by 35%.
Developed the “Bustrax Schools” brand, including apps for parents and supervisors and a management system for daily operations and real-time notifications, achieving a 20% reduction in parent inquiries.
UX/UI Designer, Urbvan by Kolors, Mexico City, November 2021 — October 2022
Re designed change log feature optimizing user flows, and delivering high-fidelity prototypes.
Designed real-time monitoring feature from the discovery phase to the delivery phase.
Enhanced Trip Scheduling Module with new features for better functionality.
Designed a Partner Module to streamline operations and improve usability.
Frontend Developer, Urbvan by Kolors, Mexico City, November 2020 — October 2021
Spearheaded the development and enhancement of tools managing 1.000+ daily trips, 10.000+ customer accounts, and 400+ GPS-monitored vehicles.
Engineered key components of the travel landing page, such as headline, interactive carousel slider, FAQs, footer, and header sections.
Collaborated effectively with cross-functional teams including PMs, POs, scrum masters, UI designers, and software engineers.
Frontend Developer, Lumbrera, Mexico City, July 2019 — July 2020
Improved E-commerce Dashboard visualization for ClaroShop sales metrics using Recharts library.
Developed CreditoAsciende.com, enhancing usability and user experience for Mexican SMEs.
Implemented Rules module in ClaroScore for fraud detection in ClaroShop transactions.
Personal qualities
Creative and detail-oriented with a keen eye for aesthetics.
Strong communicator, capable of effectively articulating design concepts.
Collaborative team player.
Passionate about staying current with technology and design trends.
Interests
Photography, particularly urban and nature landscapes.
Staying abreast of the latest trends in technology and design.
Movies, especially science fiction and adventures.